Client: AD303 – Individual Art Review (Course Work). 

Goal: Create a display typeface.

Problem: This version of the typeface is the second concept I designed for this project. The first set created didn’t hold together well as a cohesive group. There were too many variations among elements of each letter that caused many letters to differ from each other.

Solution: The solution to that problem was to make modular elements that could fit together and have pieces removed to create uniform radii, equal width and height, which made the letters feel as one when in a group.